November 13, 2019 By Team HIC

Instapage and Salesforce Integration with Visualforce Pages to automate Lead Capture in Sales Cloud

Instapage and Salesforce Integration with Visualforce Pages to automate Lead Capture in Sales Cloud

Highlights

  • Seamless lead capture automation
  • Increased conversion rates and ROI
  • Instant lead data synchronization with Salesforce
  • Enhanced user experience with custom Visualforce pages

Highlights

  • Seamless lead capture automation
  • Increased conversion rates and ROI
  • Instant lead data synchronization with Salesforce
  • Enhanced user experience with custom Visualforce pages

Overview

Explore how the integration of Instapage with Salesforce using Visualforce pages automated lead capture for Nexamp, streamlining their marketing and sales processes and significantly boosting their conversion rates

What You Need To Know

Integrating Instapage with Salesforce enables the automation of lead capture, ensuring that potential customer details are saved directly into Salesforce. This integration enhances the efficiency of marketing campaigns by leveraging powerful CRM functionalities.

Why It Matters

In an era where digital marketing campaigns play a crucial role in business growth, automating lead capture ensures that no potential customer is lost in the process. This leads to increased efficiency, better data management, and improved conversion rates.

What HIC Did

HIC Global Solutions integrated Instapage with Salesforce and embedded Visualforce pages into the Instapage iframe to facilitate seamless lead capture and synchronization with Salesforce.

Overview

Explore how the integration of Instapage with Salesforce using Visualforce pages automated lead capture for Nexamp, streamlining their marketing and sales processes and significantly boosting their conversion rates

What You Need To Know

Integrating Instapage with Salesforce enables the automation of lead capture, ensuring that potential customer details are saved directly into Salesforce. This integration enhances the efficiency of marketing campaigns by leveraging powerful CRM functionalities.

Why It Matters

In an era where digital marketing campaigns play a crucial role in business growth, automating lead capture ensures that no potential customer is lost in the process. This leads to increased efficiency, better data management, and improved conversion rates.

What HIC Did

HIC Global Solutions integrated Instapage with Salesforce and embedded Visualforce pages into the Instapage iframe to facilitate seamless lead capture and synchronization with Salesforce.

About Nexamp :

Nexamp is leading the transformation to the new energy economy with proven solutions for the deployment and operation of solar energy assets.

Their comprehensive capabilities span the entire solar project lifecycle – from project development, design, and construction, through financing, operations, and maintenance.

With a rapidly expanding network of property owners, businesses, communities, and residents benefitting from our growing portfolio of solar assets across the US, Nexamp is laying the groundwork for a cleaner, more secure energy future.

About Nexamp :

Nexamp is leading the transformation to the new energy economy with proven solutions for the deployment and operation of solar energy assets.

Their comprehensive capabilities span the entire solar project lifecycle – from project development, design, and construction, through financing, operations, and maintenance.

With a rapidly expanding network of property owners, businesses, communities, and residents benefitting from our growing portfolio of solar assets across the US, Nexamp is laying the groundwork for a cleaner, more secure energy future.

Challenges Faced:

Nexamp was utilizing Instapage to increase conversions by enabling the creation, personalization, and optimization of landing pages. However, the following challenges l in the process

Instapage allowed Nexamp to create effective landing pages, but when customers entered their PIN code to check service availability, their details were not saved in Salesforce.

With customer information failing to be seamlessly saved into the CRM system, the sales team encountered challenges in promptly following up on leads.

Challenges Faced:

Nexamp was utilizing Instapage to increase conversions by enabling the creation, personalization, and optimization of landing pages. However, the following challenges l in the process

Instapage allowed Nexamp to create effective landing pages, but when customers entered their PIN code to check service availability, their details were not saved in Salesforce.

With customer information failing to be seamlessly saved into the CRM system, the sales team encountered challenges in promptly following up on leads.

Challenges Faced:

Nexamp was utilizing Instapage to increase conversions by enabling the creation, personalization, and optimization of landing pages. However, the following challenges l in the process

They were facing issues with
  • Inefficient Lead Capture:
  • Instapage allowed Nexamp to create effective landing pages, but when customers entered their PIN code to check service availability, their details were not saved in Salesforce.

  • Missed Sales Opportunities
  • With customer information failing to be seamlessly saved into the CRM system, the sales team encountered challenges in promptly following up on leads.

Solutions Offered

To address this challenge, HIC Global Solutions proposed integrating Instapage with Salesforce and embedding Visualforce pages into the Instapage iframe.

We integrated their existing automation and marketing platform, Instapage with Salesforce to automate the process of capturing leads

We added the Visualforce pages in the iframe of the Instapage. They send the leads from Instapage landing pages directly to the Salesforce Cloud. It gives the power to sync all data, connect deeply to apps, and configure flexible workflows.

Solutions Offered

To address this challenge, HIC Global Solutions proposed integrating Instapage with Salesforce and embedding Visualforce pages into the Instapage iframe.

We integrated their existing automation and marketing platform, Instapage with Salesforce to automate the process of capturing leads

We added the Visualforce pages in the iframe of the Instapage. They send the leads from Instapage landing pages directly to the Salesforce Cloud. It gives the power to sync all data, connect deeply to apps, and configure flexible workflows.

Solutions Offered

To address this challenge, HIC Global Solutions proposed integrating Instapage with Salesforce and embedding Visualforce pages into the Instapage iframe.

The solutions which we offered to them
  • Integrating Instapage with Salesforce
  • We integrated their existing automation and marketing platform, Instapage with Salesforce to automate the process of capturing leads

  • Building VF Page into the iFrame of Instapage
  • We added the Visualforce pages in the iframe of the Instapage. They send the leads from Instapage landing pages directly to the Salesforce Cloud. It gives the power to sync all data, connect deeply to apps, and configure flexible workflows.

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