Salesforce presents Salesforce Easy, a new subscription option for businesses to drive productivity and cut costs amidst economic uncertainty. Salesforce Easy can be defined as a resilient platform with a huge ecosystem of partners, apps, and services spanning across, Sales, Services, and Marketing that enables businesses to quickly adapt and scale at the time of market disruptions by tapping into Salesforce technology. With the new solution, Salesforce primarily plans to attract SMBs by allowing them to try, buy, and get up and running with Salesforce faster. Often perceived as an expensive system meant for big businesses, this subscription option offers self-service features to customers and amps up Salesforce to compete and level up with other small business CRM leaders like Intuit, Microsoft, or Hubspot.

Let’s take a deep dive into the Salesforce Easy product and explore more!!

What is Salesforce Easy?

Salesforce Easy is an entry-level CRM solution that includes a self-service purchasing option, and a three-click Setup that makes Salesforce deployment less costly and easy. The simplicity of the onboarding process is its unique element. The guided setup makes it an apt solution to build amazing digital experiences and manage customer relationships by gaining access to a complete view of customers. Simply put, It’s an extended version of Salesforce Essentials having similar pricing ($25/per user per month) and CRM features along with a new email automation feature.

It is expected that Salesforce might announce new Salesforce Easy products and solutions across marketing, commerce, and analytics in the upcoming Dreamforce event. Stay tuned!

How is Salesforce Easy a different product?

It is perhaps the first time in recent times that Salesforce is pushing customers to self-implement. Salesforce has a complex architecture and often requires the help of a Salesforce professional to implement. With this subscription option, businesses can get started easily with the new trial, setup, and activation experience while enjoying the benefit of Customer 360 by bringing sales, service, and email outreach together.

Here are some of the prime benefits of using the platform

1. Witness ROI quickly with

  • Inbuilt guided onboarding enabling smooth contacts uploading, email syncing, and connecting calendars
  • Easy integration with Slack, Google, and Microsoft 365 entities for faster sign up
  • Out-of-the-box Sales processes of Salesforce

2. Cut Costs easily by

  • Managing your sales, service, and email outreach through a single platform
  • Gaining visibility into your business through the Default Dashboard

3. Save time to focus on forming relationships

  • Inbuilt Automation empowers businesses to create email campaigns and segment prospects
  • With the automation of Outreach, users can spend more time nurturing personalized relationships.

Wrap Up

Curious about the new Salesforce Easy product? Schedule a call with the Salesforce experts at HIC Global Solutions to understand, implement and customize the solution in your business! Contact today!

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