AI adoption in businesses is increasingly gaining pace with cutting-edge developments like generative AI-powered applications reshaping the way companies operate. However, the complexity and rapid evolution of AI technologies can overwhelm organizations, leaving them with questions about where to start and how to reap tangible benefits. Salesforce is playing a crucial role in bringing AI into the mainstream and its recent collaboration with Salesforce consulting partners like Accenture and Deloitte has made significant strides in accelerating the adoption of AI in businesses across various industries.

In this blog today, we will explore how Salesforce consulting partners are instrumental in guiding businesses through the process of AI adoption. So, let us begin!

Why do we need Salesforce Consulting Partners to implement AI?

Though AI adoption is happening fast, still there is a scarcity of AI experts within organizations to research, experiment, and implement AI solutions.

The lack of in-house AI teams or the existing infrastructure calls for hiring experts who can help them identify areas where AI can create real value, provide hands-on expertise, and offer guidance on the best AI tools to meet their business-specific needs.

One of the crucial benefits consulting partners bring to the table is their understanding of current AI trends and business processes, helping businesses get the most out of their AI investment.

By assessing readiness and requirements, Salesforce consulting partners can empower organizations to navigate the complex world of AI adoption with confidence.

5 Ways Consulting Partners assist with AI adoption

Before diving into AI implementation, consultancies strategize a clear roadmap for AI deployment adhering to compliance. Compliance is a vital aspect when integrating AI into business.

Here is what they do for successful AI adoption-

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  • Assessment and AI Strategy Development

Consulting partners first evaluate the business value and use case of AI adoption by identifying high-impact areas within your organization where AI can deliver the most value. They analyze existing processes, customer interactions, and data assets to pinpoint opportunities.

  • Data Preparation and Integration

Next comes the most critical step for successful AI implementation which involves data migration and cleaning. 

As data is the fodder fuel for AI model development, consulting partners leverage their expertise here to prepare the data or integrate AI tools and platforms seamlessly into Salesforce, ensuring data flows smoothly between systems.

  • AI Model Deployment

Tailoring an AI model to meet business-specific needs is another significant role partners play in your AI development. They can build and customize machine learning models or develop predictive models for lead scoring, customer segmentation, forecasting, etc., to address specific business needs.

They can also help you implement the  Einstien1 platform powered by Data Cloud to build custom AI models utilizing your proprietary data or data from other sources.

  • Setting Up Chatbots or Virtual Assistants

AI-powered chatbots and virtual assistants are paramount to improve customer support and engagement. Your dedicated Salesforce consulting partners can design and implement these bots to handle routine inquiries, freeing up human agents for more complex tasks. 

Notably, they can help you set up Salesforce’s AI assistant Einstein Co-pilot and customize it as per your needs with Co-Pilot Studio.

  • Compliance and Security

Maintaining compliance is perhaps the most important area of AI implementation. With no global GAI regulatory guideline currently in practice, it is best to rely on Consulting partners to ensure that your AI implementations adhere to data privacy regulations and security best practices.

Wrap Up

The job of a Salesforce consultant does end at implementations, it goes on to user adoption, support, and maintenance. So, whether you are just starting with AI adoption or looking to create your custom AI model, partnering with the right Salesforce Consulting company will take your AI strategy to a whole new level.

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