Corona and the Salesforce ecosystem – Notes on working through a pandemic

Over the past few weeks, enterprises have been acutely aware of their responsibilities as well-being takes precedence over the Continuity-Of-Business. Businesses have been affected, particularly tourism, food production, and exports. Life and business have upended by the unprecedented Pandemic.

Hard Times - The situation so far

It’s been 66 days since the viral sequence started(that is, at the time of writing this), and US officials described it as the highest single-day jump in death-toll. The number now stands at 85. (It pains us to say this, but indications show those numbers might increase by the time you read this article).

How Salesforce is holding up

Benioff insists that reserves and the company’s business model are strong enough to withstand fluctuations in bookings. In his own words, he stressed that 93% of Salesforce’s revenue was deferred and how multi-year subscription contracts were key to their accounting.

Though, in its filing to the US Securities and Exchange Commission, it admits that it might be affected by external factors like weaker global economics overall and pointed out that wary spending on IT by prospects could also affect customer retention and on-boarding. It adds that the hardware supplies needed to keep up third party computing dependencies may also cause disruptions in service, inviting warranty claims.

Later on 16th March, Benioff also penned a letter apprising all stakeholders of the situation on hand and the steps being taken.

What’s changed for Salesforce - and smaller vendors

For Salesforce

At the time of writing this, there are

  • Strong recommendations to work from home across the globe. That’s roughly 50000 employees worldwide.
  • Decisions to hard-close of offices in North America and EME until April, as well as the introduction of relevant ‘office protocols’
  • Medical developments being monitored closely
  • Deliberations with local governments to protect employees and their families.
  • Travel suspensions for cross border travel, and advisories against unnecessary domestic travel.
  • Postponed events requiring gatherings of 60 or more people.
  • Regular payments to hourly service vendors and interns.
  • Donations of 1M and 500K made out to UCSF’s COVID-19 Response Fund and CDC Foundation’s Emergency Response Fund respectively.
  • Technologies, especially collaborative ones like Quip Starter, now made available free of cost.
  • 4 areas of concern outlined by Salesforce in a filing.

For Smaller Vendors

For the foreseeable future, they won’t be able to showcase products at Dreamin’ events (wait for our updates to the Dreamin’ events calendar). Many businesses have shut down or are operating a shrinking capacity. Effects are expected to trickle down further from a disrupted supply chain all over.

In response, some ISVs have stepped forward in their own ways. Conga, for instance, has offered a disaster recovery and business continuity plan.

Expect to spend more time on Collaboration boards, webcams, and chat rooms in the coming weeks.

Corona virus, Salesforce ecosystem, salesforce healthcare ,

Takeaways - Lessons for enterprise

What companies ought to do

Anticipate changes to levels of service and keep clients informed as the situation changes on the ground. Keep them in the loop and apprise them of any disruptions as soon as you can to give them time to prepare fallbacks.

Besides, there’s no better way to inspire confidence in a changing landscape than proactiveness and staying ahead of the decision curve. Some great ways to do this are:

  • Exhibiting compliance.
  • Running knowledge and health checks.
  • Strongly promoting remote work.
  • Continuous Assessment.
  • Evaluations for all business-related travel
  • Prioritizing staff safety over work wherever possible
  • Avoiding hot-spots entirely
  • Ramping up cleaning and sanitation
  • Staying on top of the latest developments, findings, and advisory from WHO.

Things you could do on a personal level

  • If this is your first time working remotely, read up on how to work from home and look after yourself during these times. Salesforce’s own publicly-available Trailmix is a great place to start.

  • While JFK’s reading of the Chinese script for crises as being comprised of the characters for ‘danger’ and ‘opportunity’ might’ve been a wishful faux pas, the intent still holds. You could use this time to level up. Consider moving up the trailhead ladder.

  • Stay even-tempered. Prepare for the worst – by NOT hoarding. Also, there’s no reason you can’t keep the conversation light in chatrooms.

Social Distancing - Flattening the curve

Don’t panic, but work and Communicate Responsibly. Steps you take on an individual level have a bearing on society, especially hospital caretakers and vulnerable groups like the elderly and immunologically deficient.

It’s also a good time as any to finally take a liking to Trailblazer community groups and fight the introvert in you.

These are trying times. And now more than ever, we need to come together to fight misinformation. So you see anything that’s inaccurate here, do write to us at care@hicstwebackup.yoursalesforcedeveloper.com.

Also, here’s a link to WHOs official page for public advice and information on Covid-19/ Coronavirus/ nCov-19.

Share This Blog
Related Articles
Salesforce Introduces A New Payment Feature and Snapchat Integration For Commerce

Salesforce has recently announced a series of innovative features in Commerce Cloud for businesses to integrate digital commerce experiences into their sales, service, and marketing channels. These new capabilities leverage AI, Data, and CRM to create personalized purchasing experiences across multiple channels, driving revenue and meeting customer expectations by automating reorders, embedding order support, streamlining […]

Read More
Sales Cloud Implementation: Our Best Practices for Success

Salesforce Sales Cloud offers rich features and products that help sales reps build deeper customer relationships by winning more deals. But sales teams often struggle to derive the best out of the platform that can amp their sales revenue. So the question is, how do you get the most out of your Sales Cloud implementation? […]

Read More
Marketing Cloud features, Spring ‘23 release, salesforce, Marketing Cloud Engagement, Journey Builder, Marketing Cloud Intelligence

The Spring ’23 Release has brought some innovative Marketing Cloud features that help businesses integrate and automate their data, systems, and workflows. As businesses today, need consolidated tech stack and automation to drive growth in a cost-efficient way, the latest updates come as a pleasant surprise to them. With the newest updates in Marketing Cloud, […]

Read More
Salesforce unveils Automation Everywhere Bundle to enable end-to-end automation at scale

The global CRM leader Salesforce has been on a release spree to bring about new cost-efficient solutions for every segment of the business. The recent announcement of the Analytics Bundle and Marketing Effectiveness Bundle is a glaring example of this. Now, adding another solution to this list is –The Automation Everywhere Bundle, which automates across […]

Read More
Salesforce unveils Marketing Effectiveness Bundle-100

Days after announcing the Analytics Performance Bundle, Salesforce launched the Marketing Effectiveness Bundle with the same goal of helping businesses succeed now with cost-efficient solutions. The Marketing Effectiveness bundle is a consolidated tech of three Marketing Cloud tools that help marketers boost efficiency, increase sales, and lower costs while continuing to meet customers’ growing digital-first […]

Read More
How to perform conditional rendering in LWC

Conditional rendering is a technique for displaying components or elements based on a predetermined condition. For example, conditional rendering is used if you want to display different messages at different times. We can render different LWC components or elements if a condition using conditional rendering in LWC is met. In today’s blog, we will show […]

Read More
Our Location worldwide
Indian Flag India
3rd Floor, A-10, Pegasus Tower, Sector 68, Noida, Uttar Pradesh 201301 +91-1203117884
United States of America Flag USA
333 West Brown Deer Road Unit G – 366 Milwaukee WI, USA 53217 +1(262) 310-7818
United Kingdom Flag UK
7 Bell Yard, London, WC2A 2JR +44 20 3239 9428
Canada Canada
HIC Global Solutions INC
43 Lafferty Lane, Richmond Hill, L4C 3N8, CA +1(262) 310-7818